Asking for Giving
Written by Maryellen Lazzaro on February 17, 2015
Flodin/Lazzaro knows how to not only craft a fundraising pitch using the right persuasive tone, but also how to build relationships and foster dialogue through ongoing development communication. A community of donors wants to feel a part of a bigger, important and ongoing effort of change and improvement, as well as be acknowledged for the generosity of their time and resources.
Shown here is the annual donor magazine for the Department of Psychiatry & Behaviorial Health at Mount Sinai-St. Luke’s Roosevelt. The publication is chockfull of updates on important programs enabled by the generosity of the department’s givers. It also features photo essays of recent donor events and notable news where money is being spent. The back page consists of the publication’s only direct appeal for help, though an envelope for convenient giving is tipped into the piece.
TIP: Whether it’s ongoing donor communications such as this, engaging blogs targeting this audience of givers, materials for fundraising events (invitations, programs, posters), or direct mail and email campaigns, Flodin/Lazzaro has the voice and vision to communicate cost-effectively—and beautifully—for our clients’ development needs.
> If you need help with development outreach, give Lazzaro Designs a call or shoot us an email.