Blogs Only Work When They’re Written
Written by Maryellen Lazzaro on March 31, 2015
Everyone wants a blog added to their website and with good reason. Blog entries are an excellent way to keep your audiences up-to-date on your organization’s developments or give your take on items in the news. They are also great ways to launch e-marketing that drives traffic to the blog. A new blog entry is a good reason to update social media sites, too. But, it’s worth stating the obvious: Blogs only work if they are written. There is nothing worse than going to a blog to see a blank “under construction” page or that the last entry is from a year ago.
Our writers have helped many of her clients avoid this moribund state. In some instances, they have written blog entries regularly (say, on a monthly basis) or, as in the case for one hospital system, edited clinician-submitted entries on patient wellness topics into blog-ready, compelling copy.
> If you need help keeping your blog up to date, give Lazzaro Designs a call or shoot us an email.
Posted Under: Blogging, E-Marketing, Editorial, Social Media, Websites
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