IMC, an IT consulting firm whose client base includes many nonprofits, had a website with a muddled message and limited functionality. Lazzaro Designs collaborated with a third-party tech expert to completely redesign the website, sharpening the firm’s message, updating the site’s visual impact, enhancing the viewing experience by improving its responsiveness, reorganizing the site’s architecture, and advising on an ongoing blog from which to launch e-marketing blasts. It’s live now–take a peek!
> If you need help building or refreshing your website, give Lazzaro Designs a call or shoot us an email.
Lazzaro Designs has been creating a series of appeal letters for North Shore-LIJ’s philanthropic arm, the North Shore-LIJ Health System Foundation. Each direct mail piece has been followed up with an e-blast within the month that is similar in tone both visually and editorially, ensuring a second chance for donors and potential donors to give to this worthy nonprofit health system. As shown here, a recently released appeal letter and e-blast for The Feinstein Institute for Medical Research, the research arm of the health system.
> If you need help with direct appeals or e-blasts, give Lazzaro Designs a call or shoot us an email.
The Founder’s Society of the North Shore-LIJ Health System Foundation wanted a direct appeal that invited current and potential donors to recommit to and hopefully increase their annual giving to the prestigious health system. Lazzaro Designs was asked to create an actual invitation that served to also outline a new list of membership benefit levels. We created an elegant invitation, along with all the collateral materials (response device, envelopes and cover letters), that prettily conveyed the key messages with clarity and grace.
> If you need help creating a direct appeal, give Lazzaro Designs a call or shoot us an email.
A retired executive, who also dedicated his time to healthcare public service and philanthropy, wanted to share his memoir with his loved ones. The manuscript was provided to Maryellen Lazzaro (along with boxes full of photos and family heirlooms) and a firm deadline was established to deliver 50 case-bound books before December 31, 2013. Maryellen would love to show you a peek of the 404 pages, but it’s private!
> If you need help with any project, no matter how big or small, give Lazzaro Designs a call or shoot us an email.
