Hot Off the Press: Invitation as Direct Appeal
Written by Maryellen Lazzaro on May 12, 2015
The Founder’s Society of the North Shore-LIJ Health System Foundation wanted a direct appeal that invited current and potential donors to recommit to and hopefully increase their annual giving to the prestigious health system. Lazzaro Designs was asked to create an actual invitation that served to also outline a new list of membership benefit levels. We created an elegant invitation, along with all the collateral materials (response device, envelopes and cover letters), that prettily conveyed the key messages with clarity and grace.
> If you need help creating a direct appeal, give Lazzaro Designs a call or shoot us an email.
Posted Under: Campaigns, Design, Development, Direct Mail, Hospitals, Hot Off the Press, Invitations, Nonprofits
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