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On March 27, 2018 | By Maryellen Lazzaro | Brochures, Clients, Design, Development, Nonprofits

Refreshing a Donor Appeal

Lazzaro Designs refreshed the appeal brochure of the New York Fighterfighters Burn Center Foundation. While the Foundation is wholeheartedly supported by firefighters, they can’t realize future goals alone. They need support from individuals, the business community and other organizations to allow them to expand their important efforts. This 16-page brochure is their appeal. Within the brochure you can read about the Foundation and its history. Shown above, the appeal’s front cover and a spread highlighting how the Foundation also sends youngsters to burn camp.

On March 20, 2018 | By Maryellen Lazzaro | Clients, Design, Hospitals, Hot Off the Press, Posters

Physician Onboarding Folder

Shown is a folder Lazzaro Designs recently prepared for The Brooklyn Hospital Center. The folder houses loose material provided to onboarding physicians such as administrative welcome letters, key contact information, 2017 hospital statistics and quality awards, among other items. The design echoes city blocks…appropriate for its Downtown Brooklyn location.

On March 14, 2018 | By Maryellen Lazzaro | Design, Hospitals, Posters, Tips

Marketing Health Awareness Observances

The Brooklyn Hospital Center takes advantage of marketing health awareness observances each month via posters situated in the lobby of its main campus and within its cafeteria. Shown here are posters Lazzaro Designs recently produced for upcoming awareness observances. When appropriate, tables are set up with hospital staff providing information on the highlighted healthcare topic.

Tip: The US Department of Health and Human Services has designated a number of national health observances, more than one for every single month! Check out this site for a current complete calendar and lots of inspiration for communication efforts.

On March 8, 2018 | By Maryellen Lazzaro | Clients, Design, Hospitals, Hot Off the Press, Signs

Tailored Signage

A variety of projects come over the transom as part of Lazzaro Designs’ retainer with The Brooklyn Hospital Center. Brochures and pamphlets. Newsletters. Signage. Postcards. Posters. E-blasts. Social Media. The look and feel of the hospital’s patient portal. Each piece is tailored to fit its unique need while also reinforcing the hospital’s brand. Shown is a 18″ x 36″ hallway sign for the hospital’s adolescent center. The sign features diverse faces reflecting its population.