Press Releases: A Necessary Task Made Easy
Written by Maryellen Lazzaro on December 2, 2014
Press releases are the lifeblood of a Communications/Marketing/Public Affairs Department. You should be writing them often and writing them effectively. Though necessary, press releases often get shuffled to the bottom of the priority list, overshadowed in a busy department by the websites and brochures demanded by various divisions.
Lazzaro Designs’ writers offer a budget-conscious program to clients to generate frequent press releases that are designed to get mentions in local media and get the attention of key community players.
Posted Under: Editorial
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